Tag Archive for "mobile"

Choosing mobile apps developers – a checklist

With so many agencies and developers claiming mobile expertise, it's hard to know who has the right stuff.  There are some great developers who deliver a great app or service. And then there others who are jumping on the mobile bandwagon, and deliver an inferior product. Based on vetting quite a few mobile apps developers over the last couple of years, here's what I look for... Choosing a mobile apps developer - essentials you need to know First of all, choose a developer who specialises in the type of app you want to build. Do they have experience and a track record ...

POV – Windows 8: Winning the war

With the introduction of Windows 8, Smart glass and Xbox 720 rumoured to be released over the coming months, is Microsoft emerging as the front runner in living room technology in the battle to dominate the consumer market? Lost a few battles, but not the war There is no doubt that Microsoft is at a crucial tipping point in the success of the company. What is not clear yet is whether Windows 8 is the tip of the iceberg of a longer term strategy which will see them dominate enterprise and domestic markets. It is well documented that Microsoft products and web technologies ...

The Second Screen Social- the dance that broadcasters can’t afford to miss

By Natalie Apostolou The rise of second screen viewing and the shift to social media as an audience barometer for TV engagement continues to confound broadcasters and  advertisers alike as they struggle to catch up with darting eyeballs. As Australia readies for the push of social screen platform providers like ZeeBox,  which is due to launch later this month followed by a slew of others, the experiences from the more advanced US, UK and European markets revealed at  MIPCOM in October suggests that Australian broadcasters needs to wise up fast to the audience bridging opportunities at its doorstep. Speaking at MIPCOM, Fox Broadcasting ...