Tag Archive for "business models"

Maximising the value of your digital business – and heading for the exit

Consolidation in the digital agency sector continues with the acquisition of digital agency Reactive by consulting firm Accenture in late November. Founded in 1997, Reactive Media was one of Australia’s largest independent digital agencies, headquartered in Melbourne with offices in Sydney, London, New York and Auckland. Highly successful, the agency has marquee clients such as Nissan, Coles Supermarkets, Tesco (UK) and most recently winning Goodman Fielder's digital strategy. The Reactive acquisition caps off a busy year for mergers and changes in the digital/mobile agency landscape with: Ogilvy Australia taking full ownership of digital agency Bullseye with over 100 staff in September DT (part of ...

Agile Software Development for Managers – Point of View

by Tim Parsons, Director of Product Innovation at Mi9  In the Academy Award-winning 2010 caper Inception, a crew of technicians enter each other’s dreams in a dramatic quest to plant an entirely original idea in the mind of an industry scion, that they hope will change the world. Inception is an example of a group of people adapting in real-time to circumstances, each person bringing all their abilities, imagination and drive to the problem: no passengers. Inspiring, thrilling stuff. Now think of your development team: developers, data folks and designers. Do you see them operating like the crew in inception ? Or more ...